Increasing Sales with a Problem-Focused Solution

Did you know 1 in 5 dogs suffer from motion sickness? We didn’t, but more importantly, neither did most vets. Cerenia — developed to calm motion sickness in dogs — wasn’t exactly a household name, even among the most dedicated doctors and pet owners. Enter Ralph — the cutest, sweetest, most adorable motion-induced-vomit-suffering mascot of all time. In less than a year, Ralph has dramatically boosted both awareness and sales among vets and pet parents alike. Of vets surveyed, 88% expressed intent to use and prescribe Cerenia in the future. Good boy, Ralph.

things get messy print ad
meet ralph plush toy
public ad
facebook ad
frisbee ad
cerenia swag
this is ralph calendar